Top 4 CDNs for Video Streaming in 2019

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When delivering OTT video content such as your Streemfire Live TV channel, one of your options is to use a CDN. Despite the general versatility of CDNs, some providers specialize specifically in video content delivery. To help you find the CDN provider that best aligns with your content distribution needs, we’ve compiled a list of our top 4 personal favorite CDN providers:

 

What is a CDN?

A CDN (Content Delivery Network) is a global network of servers that transports big files across the internet. To accomplish this, a CDN creates multiple copies of an original content file and stores them in each server populating its network. When a user requests access to content, the server located nearest to him or her transmits a copy.  

Why use a CDN?

Video files, like the kind used for live streaming via Streemfire, will make up 82% of all internet traffic by 2022 (Cisco, 2018). Video files require a lot of storage and bandwidth to be transported via the internet, but thanks to the structure and scalability offered by most CDNs, video content can thus be distributed quickly and efficiently all over the world. This is especially true of the CDN market’s leading providers, which can provide seamless, high-quality content delivery regardless of internet traffic.

 

Despite the general versatility of CDNs, some providers specialize specifically in video content delivery. For that reason, we’ve compiled a list of our top 4 personal favorite CDN providers to use with Streemfire:

 

DaCast

DaCast is a video hosting platform that specializes in video delivery. Through DaCast, users gain access to AKAMAI, a high-performing CDN known for the extensive size of its network. The platform also provides a few other features relevant to video streaming, including a video interface with access to DaCast’s html5 player. The platform’s premium subscription starts at US$125/m and comes packaged with 6000 viewing hours.

 

Wowza

As one of the market’s leading providers, Wowza offers a vast selection of video streaming services. This kind of variety allows consumers to configure the package that best suits their needs, but for the purposes of streaming a Streemfire TV channel, the Wowza Streaming Cloud 24 x 7 is among the most beneficial. Since there are no further transcoding services needed when using Streemfire, the base price is US$60/m instead of US$500/m per TV channel. Wowza also charges US$0.55 for each GB data used when transporting content within the CDN.

 

Livestream (Vimeo)

Livestream, a video platform recently acquired by Vimeo, is used to broadcast live video. Its design is aimed primarily at companies and brands looking for a secure way to distribute their live streams to as many viewers as possible. With Livestream connected to your Streemfire account, you can integrate its media player into your homepage, set your stream to a specific audience with geo blocking, and even secure your stream with a password. Pricing for a premium subscription starts at US$70/month.

 

IBM Cloud Video (Ustream)

Formerly known as Ustream, IBM Cloud Video is a video streaming platform acquired by IBM back in 2016. It offers an html5 player and channel customization while allowing users to add live elements to their streams, such as live polling. Standard subscription plans start at US$99/ month, include up to 100 viewing hours, and support broadcasting resolutions up to 720p. A full HD experience, however, is only supported by enterprise subscriptions.

Conclusion

We hope you enjoyed reading about our favorite CDN providers for video delivery. All 4 are perfect for distributing your Streemfire TV channels quickly and effectively – and if you haven’t tried Streemfire yet, don’t forget to claim your free demo account today!

References

Cisco. (2018). VNI Global Fixed and Mobile Internet Traffic Forecasts. Retrieved from Cisco: https://www.cisco.com/c/en/us/solutions/service-provider/visual-networking-index-vni/index.html

How 24/7 Live Streaming on YouTube Impacts SEO

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Ever since its launch in 2013, YouTube Live continues to grow rapidly in both popularity and market share. The platform accounted for an impressive 25 percent of all live streaming viewership in September of 2018, a significant jump from the 15 percent recorded at the beginning of that same year. This data indicates that the service is catching up quickly to Twitch, the live streaming platform currently topping the market (Perez, 2018), and is a great sign for companies who focus heavily on brand SEO. Considering how easy it is to incorporate YouTube Live into most SEO strategies, businesses can no longer afford to ignore its potential.

 

Live Streaming Matters

Live streaming matters now more than ever. By the year 2022, live video streaming is projected to account for nearly 17 percent of all internet video traffic, a number that almost quadrupled from 4.7 percent in 2017 (Cisco, 2018). With 82 percent of online audiences preferring live video over standard social media posts – and 80 percent preferring live video logs over blog posts – the future of live streaming looks promising. (Golum, 2017). Aside from its general attractiveness to the modern consumer, 24/7 live streaming is also great way to strengthen a company’s SEO strategy.

 

 

Live Streaming Has a Positive Effect on SEO

Rank Higher

YouTube, ranked only second to Google as the largest search engine by query volume, places live videos at the top of relevant searches. It also promotes channels that are currently live by placing them above all other subscribed channels. This comes as no surprise – because if there’s one thing that all search engines love, it’s fresh, up to date content (Shepard, 2016). Live streaming provides an extreme advantage, serving as a unique form of content that can be processed and digested by viewers in real time.

 

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Earn Authority

Live streaming on platforms like YouTube is a very effective way to earn authority and relevance in the eyes of internet users. Live Streaming can increase user engagement by up to 600%, which is why so many brands have made it an integral part of their SEO strategy.

 

Increase Audience Trust

When live streaming on YouTube, brands are given the opportunity to build audience trust by interacting with their viewers, a very important factor of SEO. During a live stream, viewers can react in real time to what’s happening onscreen. Healthy interactions are always valuable, and live streaming makes it easier than ever before for brands to maximize audience trust.

 

 

24/7 Live Streaming Is Becoming More Accessible

24/7 live streaming has become much more accessible, thanks to video management platforms like Streemfire that make the distribution and creation of linear 24/7 streams easier than ever before. By automatically broadcasting scheduled content on time across all devices via YouTube Live, or any other CDN (Content Delivery Network) provider, Streemfire radically simplifies the effort associated with running a 24/7 live stream quickly and reliably.

 

Conclusion

SEO strategies come and go as consumer behavior changes and technology evolves. With a growing list of video platforms to choose from, live streaming continues to establish itself as one of the best ways to produce fresh content that increases audience trust, earns authority, and maximizes viewer engagement. Streaming around the clock on platforms like YouTube not only drives business growth, but also helps brands dip into broader audience bases - and with the help of modern video management platforms like Streemfire, creating and distributing linear 24/7 streams is now easier than ever before.

To experience the incredible benefits of simplified live streaming for your own brand, request a free Streemfire demo account today.

 

 

References

Cisco. (2018). VNI Global Fixed and Mobile Internet Traffic Forecasts. Retrieved from Cisco: https://www.cisco.com/c/en/us/solutions/service-provider/visual-networking-index-vni/index.html

Golum, C. (2017). 62 Must-Know Live Video Streaming Statistics Retrieved from Livestream: https:// livestream.com/blog/62-must-know-stats-live-video-streaming

Perez, S. (2018). YouTube is closing the gap with Twitch on live streaming, report finds. Retrieved from TechCrunch: https://techcrunch.com/2018/10/25/youtube-is-closing-the-gap-with-twitch-on-live-streaming-report-finds/

Shepard, C. (2016). 10 Illustrations of How Fresh Content May Influence Google Rankings (Updated). Retrieved from Moz: https://moz.com/blog/google-fresh-factor-new